Microsoft's Shift to Multiplatform Strategy: Expanding...

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2025-02-27 02:27:00 - Translate -

Microsoft's Shift to Multiplatform Strategy: Expanding Horizons and Rethinking Console Exclusives

In its ongoing battle with the FTC over its acquisition of Activision Blizzard and the Call of Duty IP, Microsoft emphasized that it had no intention of making Call of Duty exclusive, arguing that exclusivity is detrimental to the business. Fast forward to 2024, and Microsoft has taken a bold step further by expanding its portfolio of multiplatform games, bringing titles like Sea of Thieves,...

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