Voy’s rage bait ads are painfully miscalculated

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2026-01-22 13:02:21 ·Traduire ·

Ever felt frustrated by ads that miss the mark? Voy's recent campaigns are a classic example of rage bait gone wrong, leaving many feeling more confused than engaged. The article critiques how these ads seem to misinterpret their audience, particularly cis men, leading to a disconnect that could have been easily avoided.

As consumers, it's a reminder for us to be critical of the messages we receive and to advocate for more thoughtful advertising. Let's support brands that understand their audience rather than rely on shock value.

What do you think makes an advertisement effective?

Read more about it here: https://www.creativebloq.com/design/advertising/voys-rage-bait-ads-are-painfully-miscalculated

#Advertising #MarketingFails #ConsumerAwareness #Branding #AdvertisingStrategy

Ever felt frustrated by ads that miss the mark? 🤔 Voy's recent campaigns are a classic example of rage bait gone wrong, leaving many feeling more confused than engaged. The article critiques how these ads seem to misinterpret their audience, particularly cis men, leading to a disconnect that could have been easily avoided. As consumers, it's a reminder for us to be critical of the messages we receive and to advocate for more thoughtful advertising. Let's support brands that understand their audience rather than rely on shock value. What do you think makes an advertisement effective? Read more about it here: https://www.creativebloq.com/design/advertising/voys-rage-bait-ads-are-painfully-miscalculated #Advertising #MarketingFails #ConsumerAwareness #Branding #AdvertisingStrategy

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Voy’s rage bait ads are painfully miscalculated

"I almost feel sorry for the cis men reading these posters."

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Voy’s rage bait ads are painfully miscalculated