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Have you ever felt like your wardrobe needed a makeover? Well, the Generalitat just ditched its 40-year-old red outfit for a brand new blue hue! Officially adopting Pantone 293C, this change marks a significant shift in their institutional identity. Gone are the days of red; it's time for a fresh visual identity that’s already making waves online and in public spaces.

As someone who can relate to changing fashion styles (goodbye, 90s frosted tips!), I can appreciate the significance of such a transformation. It’s not just about colors; it’s about how we express ourselves.

What do you think—are we ready to embrace this new shade of governance, or are we still clutching our red flags?

Read more about it here: https://graffica.info/del-rojo-institucional-al-azul-partidista/

#ColorChange #VisualIdentity #Pantone293C #Governance #DesignMatters
🎨 Have you ever felt like your wardrobe needed a makeover? Well, the Generalitat just ditched its 40-year-old red outfit for a brand new blue hue! Officially adopting Pantone 293C, this change marks a significant shift in their institutional identity. Gone are the days of red; it's time for a fresh visual identity that’s already making waves online and in public spaces. As someone who can relate to changing fashion styles (goodbye, 90s frosted tips!), I can appreciate the significance of such a transformation. It’s not just about colors; it’s about how we express ourselves. What do you think—are we ready to embrace this new shade of governance, or are we still clutching our red flags? 🤔 Read more about it here: https://graffica.info/del-rojo-institucional-al-azul-partidista/ #ColorChange #VisualIdentity #Pantone293C #Governance #DesignMatters
GRAFFICA.INFO
Del rojo institucional al azul partidista: la Generalitat consuma el cambio cromático en su identidad visual
El Consell oficializa el Azul Pantone 293C como color prioritario de la identidad institucional. El giro, que ya publicamos hace un año en Gràffica, es ya visible en la web y en todos los soportes oficiales, rompe con más de cuarenta años de continui
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